
Every November, the same conversation happens in expat WhatsApp groups from Cumbayá to Cotacachi: “Is it still worth ordering from the States?” The honest answer in 2026 is sometimes. The famous “4×4” courier category still exists, but it isn’t the near-free bargain it once was, and since August there’s a new paperwork rule that can land on you, not just the courier.
Black Friday falls on Friday 27 November 2026, and Cyber Monday on 30 November. Here’s what to know before you click “buy”.
The 4×4 in one paragraph
The 4×4 is the popular name for Category B of Ecuador’s courier regime. A package qualifies only if it meets both limits at once: up to 4 kilograms and up to US$400 FOB (the value of the goods). It must be for personal use, not resale. A 3 kg package worth US$450 doesn’t qualify, and neither does a US$300 package that weighs 5 kg.
What it costs now
This is the part many people still get wrong.
- Since 16 June 2025, every Category B shipment pays a fixed tariff of US$20, under COMEX Resolution 006-2025.
- On top of that there’s FODINFA, a 0.5% charge.
- Then there’s your courier’s own bill: freight per pound or kilo, handling and any local delivery fee.
So the 4×4 isn’t tax-free any more. For a US$300 jacket, US$20 is a small slice. For a US$25 phone case, it nearly doubles the price.
The fee is per declared package, not per item. If your courier consolidates several orders into one box that stays under 4 kg and US$400, you can pay the US$20 once. If the same orders arrive as separate shipments, each one may be charged. Ask your courier how it consolidates before Black Friday, not after.

The yearly cap: US$1,600
Each recipient can bring in up to US$1,600 FOB per fiscal year (January to December) through Category B. That’s the value of the goods only. The US$20 fees don’t count towards it.
If you’ve been ordering all year, check what you have left. SENAE offers an online quota lookup (consulta de cupos), and your courier can usually tell you too. Quotas are tracked against the recipient’s ID number, so if you only have a passport, ask your courier how it registers you.
New since August 2026: the invoice matters
SENAE Resolution SENAE-SENAE-2026-0061-RE, in force since its publication in the Registro Oficial on 14 August 2026, tightened how declared values are checked. In practical terms:
- For new goods in Category B (and in categories C, D and F), a commercial invoice or proof of the transaction is now mandatory to support the declared value.
- It must be a final document issued by the seller. A digital version is fine.
- SENAE can re-categorise a package that doesn’t meet the rules of the category it was declared under.
- If that happens because the declared value was adjusted, the penalty falls on the consignee, which means you.
What to do: keep the order confirmation and invoice for every purchase, make sure the value your courier declares matches what you actually paid, and never let anyone “adjust” a value to squeeze under the US$400 line.
What happens above the limits
- Category C covers packages up to 100 kg and US$5,000 that don’t fit elsewhere. It pays the normal duties for the product plus 15% VAT. Clothing and shoes aren’t allowed in C.
- Category D is for clothing, textiles and shoes outside the 4×4: up to 20 kg and US$2,000, with 10% duty plus US$5.50 per kilo of clothing or US$6 per pair of shoes.
- Category F covers books and computer equipment, which are exempt from the weight and value limits. Tax treatment depends on the item.
- Mobile phones: in Category C, only individuals with an Ecuadorian national ID can import one new phone per fiscal year. If you’re a foreign resident without a cédula, check with your courier before ordering a phone.
Things you can’t (or shouldn’t) ship
- Alcohol is prohibited in Category B. That bottle of bourbon stays in Miami.
- Across all courier categories, SENAE bans items such as advertising print, TV decoders and used spare parts, among others.
- Used clothing and shoes are restricted.
- Food and supplements that go over the 4×4 limits need an Ecuadorian sanitary registration (from the MSP) to clear customs.
- Anything that needs a permit in Ecuador still needs that permit, whichever website you bought it from.
Choosing a courier
Use a courier that appears on SENAE’s list of authorised companies. Before you sign up, compare:
- the rate per pound or kilo, and any minimum charge
- handling and “nationalisation” fees
- whether it consolidates packages, and how it charges for that
- how it handles invoices and value declarations
- delivery times in November and December, when everyone is shipping
The headline price per pound is rarely the full cost.

Black Friday is also election weekend
Ecuador votes in local elections on Sunday 29 November 2026 (prefects, mayors, councillors, parish boards and the CPCCS). That means a nationwide ley seca: no sale, distribution or consumption of alcohol from 12:00 on Friday 27 November to 12:00 on Monday 30 November. Fines reported for breaking it are US$241, half the 2026 basic wage.
In practice, if your Black Friday plan includes a bar or a dinner with wine, move it to Thursday. Expect electoral silence rules too.
Some long-term foreign residents can vote. Ecuador allows foreigners who have lived legally in the country for at least five years to vote, voluntarily, if they’re on the electoral register. Registration for this election has closed, so check your status with the CNE.
Is it worth it?
Do the maths for each order: product price, plus US$20, plus 0.5% FODINFA, plus courier freight and fees. Then compare it with what the same thing costs here. Many Ecuadorian shops run their own Black Friday promotions, with no customs, no waiting and an easy return if something doesn’t fit.
For a sense of how imported goods fit into a monthly budget, see what it really costs to live in Ecuador in 2026. If you’re still deciding where to settle, our guide to where to retire in Ecuador covers six very different towns, and our November holiday guide covers this month’s long weekend. Then go and celebrate a good deal properly, at a café you can call your own, on Thursday.
Checked on 29 October 2026 against SENAE, COMEX and Registro Oficial sources. Customs rules change. Confirm with SENAE and your courier before you buy. This is general information, not legal or tax advice.
Sources
Rules checked against SENAE, COMEX and Registro Oficial sources on 29 October 2026. Customs rules change; check SENAE and your courier before you buy. Not legal or tax advice.
- SENAE, ‘Envíos Courier o Postal’ (categories A to G, fees, prohibited items): https://www.aduana.gob.ec/servicio-al-ciudadano/envios-courier-postal/
- SENAE, ‘Régimen courier 4×4 tendrá arancel fijo…’ (US$20 fee from 16 June 2025, COMEX Resolution 006-2025): https://www.aduana.gob.ec/regimen-courier-4×4-tendra-arancel-fijo-para-garantizar-su-correcto-uso-y-proteger-la-produccion-nacional/
- Gob.ec, ‘Autorización de ingreso de mercancías mediante Mensajería Acelerada o Courier’: https://www.gob.ec/senae/tramites/autorizacion-ingreso-mercancias-mediante-mensajeria-acelerada-courier-importacion
- SENAE, Resolución SENAE-SENAE-2026-0061-RE (PDF): https://www.aduana.gob.ec/gacnorm/data/2026/07/31/11/SENAE-SENAE-2026-0061-RE.pdf
- Andersen Ecuador, ‘Courier: mayor control sobre el valor declarado y nueva asignación de responsabilidades’ (19 August 2026): https://ec.andersen.com/courier-mayor-control-sobre-el-valor-declarado-y-nueva-asignacion-de-responsabilidades/
- Importaciones Ecuador, ‘Categoría B courier en Ecuador’ (updated 6 October 2026): https://www.importacionesecuador.com.ec/tutoriales/categoria-b-courier-en-ecuador
- El Telégrafo, ‘Ley seca en Ecuador: ¿cuándo empieza y de cuánto es la multa por las elecciones de noviembre de 2026?’ (22 October 2026): https://www.eltelegrafo.com.ec/noticias/elecciones-seccionales-2026/241/ley-seca-en-ecuador-cuando-empieza-y-de-cuanto-es-la-multa-por-las-elecciones-de-noviembre-de-2026
- CNE Ecuador, ‘Preguntas frecuentes’ (voting by foreign residents): https://www.cne.gob.ec/faq/
- Cover photo: PHOTO: “Ships out today (Unsplash)” BY BENCH ACCOUNTING / WIKIMEDIA COMMONS (CC0), EDITED

